In 2022, Singapore reported its highest suicide rate in 20 years, however despite the growing rate the population remains apathetic about mental health. Empathy often begins with understanding but in a complex & confused space new ways are needed to reach an indifferent audience.
To find a new way to change the conversation, we partnered with the Singapore Association for Mental Health and hijacked the trending interest in generative AI to create the World's first Generative AI art exhibition by eight Singaporeans living with mental health conditions.
The participants living with conditions such as Schizophrenia, Anxiety & Bipolar Disorder shared their mental health journeys with us and created text to image prompts that painted a picture of what it is like to be in their shoes.
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"The therapeutic power of creative mediums lies not in their ability to increase productivity, but in the ways in which individuals can engage with and derive value from the new medium. Generative A.I. expands our visual vocabulary for feelings and experiences that may elude verbal expression. The artworks it generates also help viewers to experience multiple feelings and thoughts at one go, which may mirror our human experiences of confusion, grief, shock and being overwhelmed."
Serene Goh, Team Lead for Outreach, Creative Services, Singapore Association for Mental Health
The participants bravely sat for a series of 1-1, closed door interviews to share their mental health journeys. The prompts were tailored to each individual's artistic style & preferences to allow the participants to express themselves and be seen as artists, not patients.
The artwork made its debut on world mental health month and was showcased through a week-long public exhibition at the Visual Arts Center in Singapore.
Throughout the exhibition members of the public were invited to share their words of support and reflect on their own feelings around mental health.