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Group ACA is a leading organization in providing comprehensive solutions to Argentinean cooperatives and agricultural producers. With the increasingly rapid growth of technology and digitalization of agricultural producers, Group ACA was in a dire need to digitize their financial service offerings so that they can keep up. R/GA was asked to come up with a platform that can provide agriculture businesses a simpler way for them to manage their capital and make smarter financial decisions

  • Brand Vision & Strategy

  • Brand & Verbal Design

  • Character Design

  • Product Vision & Experience


Downloads in 72 hs.


MAU in the first month


Of the right audience downloaded the app

Brand Positioning
Brand Architecture
Verbal Identity System
Visual Identity System
Brand System Guidelines
Product Strategy
Product Design
Product Tone & Voice
Design System
Product Development
Product Maintance