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Group ACA is a leading organization in providing comprehensive solutions to Argentinean cooperatives and agricultural producers. With the increasingly rapid growth of technology and digitalization of agricultural producers, Group ACA was in a dire need to digitize their financial service offerings so that they can keep up. R/GA was asked to come up with a platform that can provide agriculture businesses a simpler way for them to manage their capital and make smarter financial decisions

  • Brand Vision & Strategy

  • Brand & Verbal Design

  • Character Design

  • Product Vision & Experience

100K+

Downloads in 72 hs.

300K

MAU in the first month

70%

Of the right audience downloaded the app

Brand Positioning
Brand Architecture
Verbal Identity System
Visual Identity System
Brand System Guidelines
Product Strategy
Product Design
Product Tone & Voice
Design System
Product Development
Product Maintance