Moncler Experience Examines 'Genius' with Collections by Donald Glover, Willow Smith and More

R/GA  has partnered with Moncler on the highly anticipated launch of “The City of Genius,” bringing together world-renowned icons from the realms of fashion, art, cinema, and music—such as Rick Owens, Donald Glover, Edward Enninful, Jil Sander, and Willow Smith—to create one of Moncler’s most ambitious collaborations yet. As part of this collaboration, we have developed a digital experience for ‘The City of Genius’ that is seamlessly integrated into moncler.com. 

This immersive, interactive experience allows visitors to explore a virtual skyline representing the vision of each collaborator’s creative "neighborhood." As new collections drop, the digital city will continue to grow, offering fresh content and experiences that keep fans engaged with the latest from Moncler Genius.

Read more about the work on [Campaign UK](https://www.campaignlive.co.uk/article/moncler-experience-examines-genius-collections-donald-glover-willow-smith/1893427) and explore the experience on [Moncler.com](https://www.moncler.com/en-it/genius.html).

R/GA, Marketing Agency

Moncler Experience Examines 'Genius' with Collections by Donald Glover, Willow Smith and More